Customer Spotlight: Belmont, CA

The City of Belmont is located in San Mateo County, California, between San Francisco and San Jose. For over ten years, Belmont city officials have used the Rapid Notify system to contact area residents, a population of approximately 26,000, in the event of an emergency situation.

Belmont’s Community Alert System, powered by Rapid Notify, is used to send messages for such diverse situations as police activity, severe weather warnings, and evacuation alerts. In addition, the Belmont Safe Schools Program was created for local public and private schools to have the ability to send emergency messages to students, parents, and staff.

After a recent string of burglaries, residents requested more real-time, proactive communication from city officials. Belmont responded by implementing the Rapid Notify online self-registration portal to allow residents to choose multiple methods of communication. Belmont residents can now sign up to receive emergency alert notifications via landline or cellular telephone, SMS text message, or e-mail.  In the first 30 days, since the announcement of self-registration, almost 150 residents signed up for notifications.

“In recent years we have noticed that fewer and fewer residents are getting our telephone alerts, we need to change our communication strategies to recognize that many people are moving away from traditional land-line phones to cellular and voice over IP services.” said Belmont Police Chief Don Mattei.  “Getting crime information out to the public, such as our recent spike in thefts, is an important part of our community policing efforts. We have to convey information quickly, in the way people want to get it.”

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